I discovered that in 2015 when I opened up my online boutique on a whim. Before I dive into why you should be on Instagram, I wanted to Introduce myself to all the new email subscribers.
Hi! My name is Jennifer Lackey I started my online boutique when I was working for a local bridal shop. I had just graduated college with a marketing and communications degree, but had no idea what I wanted to do with my life. So, naturally I got on Instagram and, BOOM, there it was, like a sign from God.
One of my friends was selling her clothes on her personal Instagram profile and I thought to myself, “I have a lot of clothes to get rid of, why not give Instagram a try?”
There, I began my journey of growing my Instagram page! It was not an instant success, though that would be a great story. It took a LOT of work and a LOT of support from my new found business friends to get there!
Soon my Instagram was up to 10k followers, then 20k, and now over 48k! That is just my boutique page, I have multiple Instagram accounts now that total reach around 100k followers!
I know what you’re probably thinking, “Cool you have a bunch of followers, so what?
Would you be impressed if I told you I continue to bring in 5-6 figure months, solely from Instagram?
Did that get your attention?